AMC Entertainment and Sony Pictures will give viewers 86 000 NFT with images of Spider-Man – Bits Media

The American cinema chain AMC Entertainment in partnership with Sony Pictures will give 86 000 NFT with images of Spider-Man for the first buyers of tickets to the movie "Spider-Man": no way home".

AMC Entertainment
launched a project to create non-fungible tokens (NFT). They will given to viewers as a reward for pre-booking tickets to the film, which started 29 November. The NFT is being developed by the animation studio Cub Studios, which created about 100 design options 86,000 collectible tokens, dedicated to Spider-Man. They will operate on the WAX ​​blockchain.

NFTs will only be available to users of the AMC Investor Connect platform, informing about company news and special offers, and AMC Stubs Premiere or A-List members. Besides, AMC Investor Connect participants must sign up for a special program, through which movie lovers can access a points system for $15 in year. Users can redeem points earned for exclusive benefits and prizes. 22 December users, who should receive NFT, An email notification will be sent with further instructions..

“The pandemic is exacerbating the problems., faced by the film industry. Therefore, it is necessary to launch loyalty programs, that will motivate people to watch movies. Viewers and shareholders have long given us the idea to enter the world of NFTs. We have come to the conclusion, что лучше всего сделать это с партнерами из Sony Pictures», — сказал генеральный директор AMC Entertainment Адам Арон (Adam Aron).

В августе AMC Entertainment сообщила, что к концу года начнет принимать биткоин для оплаты билетов, and in September, the cinema chain added DOGE to the list of cryptocurrencies planned to support, ETH, LTC и BCH.