Gaming giant Electronic Arts is interested in blockchain and NFT – Bits Media

Largest Video Game Developer Wants To Explore Blockchain And NFT Capabilities. Electronic Arts is looking for specialists in cryptoassets and blockchain.

According to a recently posted job posting
на LinkedIn, EA Sports, a division of Electronic Arts, looking for a manager with Knowing cryptocurrencies for their sports games unit. Judging by the description of the vacancy, The company studies the capabilities of blockchain and non -replaced tokens (NFT):

“We set the pace of development of EA in the field of game subscriptions, PC platforms, competitive games (Including FIFA, Apex Legends и Madden NFL), and also study new business opportunities, Including fantasy sport, blockchain, NFT and much more ".

EA is looking for candidates with experience at least ten years in the field of brand development, Marketing and building audience. The new employee will be responsible for hiring a team of brand directors for the games of FIFA and APEX Legends, as well as for maintaining the EA marketing budget.

While Electronic Arts takes the first steps to the blockchain industry and cryptocurrencies, Other large games developers are already developing in this direction. In the spring it became known, that the ATARI gaming company is preparing
To the release of their own collection tokens (NFT) on the Atari Metaverse platform. Images will be available as tokens, video and audio. Besides, Atari launched
your token in November last year.