Infosys launches Metaverse Foundry to integrate business and services in metaverses – Bits Media

Transnational IT company Infosys announced the launch of the Metaverse Foundry division and promises to help business partners integrate technologies and services in metaverses.

Metaverse Foundry has developed more than 100 ready-to-use templates, who will help
her partners to explore metaverses, and provide immersive interactions with virtual and augmented environments.

They are created taking into account the advantages of AR/VR technologies, Blockchain, NFT, IoT, 5G, artificial intelligence and cybersecurity requirements. for instance, sample, which is popular
among trading enterprises, designed to create an immersive retail experience, where buyers can explore the seller's branded environment in the metaverse, buy his products as NFTs or connect to an online checkout to make purchases, which are then delivered in the physical world.

“The physical and virtual worlds are seamlessly and universally intertwined, which creates vast space for business innovation. We want to help our clients realize these opportunities and help refocus processes and culture within the company, to respond to this rapidly evolving space", Ravi Kumar said (Ravi Kumar), President of Infosys.

The company reports, that Infosys Metaverse Foundry solutions are successfully used in practice. for instance, during the Grand Slam tournament in 2021 year, Infosys assisted the Tennis Australia organizing committee in creating a virtual store, where fans of the Australian Open could buy branded goods.

Presence in the metaverse and the creation of virtual stores are becoming a popular business area for leading manufacturing and sports companies. Действующий победитель английской премьер-лиги ФК «Манчестер Сити», рассматривает
the possibilities of metaverses as a platform for interaction and targeted sale of tickets to sports fan communities. Fashion brands
are developing wearable models
virtual clothes for avatars, and also open
own representative offices and trading platforms.